Portfolio

W.P. Carey School of Business emphasizes a lot on group work. As a current senior in Arizona State University, I too, have done some brand related marketing projects with other group members.

The following are some of my works.

 

 

pepsico-logo

We are very proud to be able to work closely with our client, PepsiCo in this project. PepsiCo presented us a problem – they wish to attract more female workers to alleviate the gender imbalance.

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This is a project which requires individual analysis on Fabletics’ social media marketing strategies and later transform into a group proposal for a dummy company, Flex Wear.

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This is a school project that I complete with 6 other group mates for MKT 302 Applied Marketing Management and Leadership course. This is a general marketing plan that includes environment analysis, market segmentation, and also SWOT analysis.

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